What Is A Social Media Marketing Plan?
A social media marketing plan is the summary of everything you plan to do and hope to achieve for your business using social networks. This plan should comprise an audit of where your accounts are today, goals for where you want them to be in the near future, and all the tools you want to use to get there. In general, the more specific you can get with your plan, the more effective you will be in its implementation. Try to keep it concise. Don’t make your social media marketing strategy so lofty and broad that it’s unattainable.